Never Forget (Sampa the Great song)

Never Forget is a song by Zambian singer and rapper Sampa The Great from her second studio album, As Above, So Below (2022). It was released on June 29, 2022, as the third single from the album.[1]

"Never Forget"
Single by Sampa The Great
from the album As Above So Below
ReleasedJune 29, 2022 (2022-06-29)
Recorded2022
Genre
Length3:37
Songwriter(s)
Producer(s)Mag44
Sampa The Great singles chronology
"Lane"
(2022)		 "Never Forget"
(2022)		 "Let Me Be Great"
(2022)
Music video
"Never Forget" on YouTube

Background and style

Sampa describes 'Never Forget' as 'a ballad' to Zam-Rock; a genre that emerged in Zambia in the 1970s. It is a fusion of Kalindula and Psychedelic rock.[2]

Composition

Sampa composed the first and third verse of the song while fellow Zambian rapper Chef 187 composed the second verse. The song features a bridge which was written by Sampa's sister Mwanjé and a chorus written by Sampa's cousin Toi Nason.[3]

Music video

Never Forget's music video was released on Sampa's YouTube channel on June 28, 2022. The video was directed by Rharha Nembhard, Imraan Christian and Furmaan Ahmed.[4] Director Nembhard disclosed that the idea of time came across her thoughts as soon as she listened to the song, this inspired her and other directors to have the video exhibit the past, present and future simultaneously. Archival Footage of Kenneth Kaunda giving a speech and Paul Ngozi performing are among the footage used in the video to show the cultures of early Zambia.[5]

Usage in media

The song was used as a sound track in one of the trailers for the Marvel Cinematic Universe film Black Panther: Wakanda Forever. [6][7]

References
  1. Ellie Robinson (June 29, 2022). "Sampa The Great shares enchanting new single 'Never Forget', details second album". New Musical Express. Retrieved May 9, 2023.
  2. Justin Curto (October 13, 2022). "The Hidden Family History Behind Sampa the Great's 'Never Forget'". New York Vulture. Retrieved May 10, 2023.
  3. Ed Lindsay (July 6, 2022). "Sampa The Great ft: Chef 187, Tio Nason + Mwanjé - Never Forget (Official Video)". Word Play Magazine. Retrieved May 9, 2023.
  4. L.T Staff (June 29, 2022). "Sampa The Great unveils 'Never Forget' which she describes as an ode to Zamrock music". Lusaka Times. Retrieved May 9, 2023.
  5. Magaret Farrell (June 28, 2022). "Sampa the Great Connects to Past, Present, and Future in "Never Forget" Video". Flood Magazine. Retrieved May 10, 2023.
  6. Ural Garrett (October 7, 2022). "How Sampa The Great's Zamrock Hip Hop Vibes Made The Recent 'Black Panther: Wakanda Forever' Trailer". Black Entertainment TV. Retrieved May 9, 2023.
  7. L.T Staff (October 4, 2022). "Sampa The Great , Chef 187 , Tio feature in new 'Black Panther' trailer". Lusaka Times. Retrieved May 9, 2023.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.